Calculate your earnings with our affiliate marketing calculator.
By entering information about your affiliate website or recurring referrals, you can estimate your affiliate marketing income. It helps to know your CTR, conversion rate, and average commission value to get an accurate result.
For the earnings calculator, the four input values are all multiplied together. To help you visualize how many customers make it to each stage, refer to the funnel below the calculator.
On the other hand, the recurring commission calculator is a little more complicated. This is because, as you refer more recurring customers, your income will continue to increase. By selecting a longer date, your monthly earnings will increase, as you have now had the time to add on more referrals.
All of them. In short, PPS and PPL will work as they are. And for recurring programs, use the recurring calculator.
If you didn't know, there are several different types of commission models for affiliate programs that are commonly used. Some affiliate programs will use a combination of 2 or more.
This is the most common type of commission model. With PPS, affiliates get paid commissions for the sales they generate.
Examples: Amazon, Shein, Nike, eBay, Lego, and Petsmart
Pay-per-lead affiliate programs are the same as PPS; however, instead of getting paid for sales, you will get paid for leads. A lead could be considered a free trial activation or an account sign-up. It is up to the business to decide.
Examples: Temu, Home Depot, Semrush, Acorns, and Grammarly.
We built a calculator just for recurring affiliate programs, as they work differently than the rest. You will have to click on the top option for ”Recurring Commissions Calculator” to use it.
Recurring affiliate programs allow affiliates to earn commissions each month for as long as their referrals stay with the business. These programs are common with businesses that offer a subscription.
Examples: Notion, PlayHT, Fiverr, and NordVPN.
The four major inputs that will affect your earnings with affiliate marketing are visitors, CTR, conversion rate, and average commission value. Increasing each one of these will raise your earnings.
Here are some ways to raise each input:
This is probably the hardest thing for affiliates to improve unless you are using ads to drive traffic. Depending on the platforms you are using to get traffic, strategies to increase it will be different.
Getting more customers to click on your affiliate links is one way to increase affiliate earnings if done correctly. Including a call to action early in your article can help with this.
Forbes does this by placing a box of their top picks at the top of their article.
Here is another example from Wirecutter:
If you can get people excited to buy the product with your content, the conversion rate will only go up. There are many forms of content that you can utilize. Try different types out and see which ones work the best in terms of conversion rate.
Also, negotiating some sort of deal, such as a discount or free trial, will give visitors the extra push to convert.
In the end, if you are getting paid twice as much for each conversion, you will earn twice as much. Look about affiliate programs in your niche that pay well.
Keep in mind that even the highest-paying programs may not always earn you the most. Just because you are earning a 50% commission rate, if the business isn’t trusted or relevant to your niche, the conversion rate will take a hit.